Electrical Safety Council and Makita Form New Partnership to Promote RCD Protection

escLeading safety charity, the Electrical Safety Council (ESC), has formed a new collaboration with power tool manufacturer Makita UK to raise consumer awareness of the importance of RCD (residual current device) protection when using gardening equipment.

Timed to co-incide with the start of the gardening season - and to support the ESC’s Plug into Safety campaign[1] - thousands of Makita gardening products will include important safety information about RCD protection[2] on their packaging. 

Lorraine Carney, Head of Campaigns at the ESC, says:

Every year in the UK, around 70 people die[3] and 1.2 million are injured[4] by electrical accidents in and around the home. For our Plug into Safety campaign to succeed, we need to establish effective partnerships which allow us to directly engage with consumers. We are very happy to be collaborating with Makita, as it provides us with exactly the opportunity we need to do just that.
Mr Kevin Brannigan, Marketing Manager at Makita says:

“For Makita customers, who are preparing to tackle the garden after the ravages of winter and the onset of spring, this is a well-timed campaign to ensure gardeners are adequately protected against accidents when using electrical equipment outdoors. We are delighted to be working with the Electrical Safety Council on this important campaign.”

The ESC’s ‘Plug into Safety’ campaign aims to reduce the number of injuries and deaths caused by electrical accidents. The initiative with Makita is part of a wider campaign aimed at gardeners and others using mains-powered appliances outdoors – where electric shocks are more likely to be fatal.

As part of the campaign, a new film – Consequences – will also be launched this spring. Among the case studies highlighted, it includes the story of a young mother who died while using an incorrectly wired hedge trimmer without RCD protection.

 

[1] Collaboration will run from April until September 2011
[2] An RCD is a lifesaving device which is designed to prevent you from getting a fatal electric shock if you touch something live, such as a bare wire. An RCD gives you more protection than an ordinary fuse or circuit-breaker.
[3] Data supplied by the Department of Communities and Local Government, Health and Safety Executive and the World Health Organization - 2007
[4] IPSOS MORI – Derived from 2 surveys: the Capibus survey July 2010 and online survey June 2010